Posts Tagged ‘mental’

“It is better to express even a negative in positive form.”

So say Strunk and White in their excellent little book on writing: “The Elements of Style.“

“Consciously or unconsciously the reader (athlete?) is dissatisfied with being told what is not; the reader wishes to be told what is.”

This has an important impact on the language we use when communicating with our athletes, whether in writing or speaking.