Main Menu
Latest Blog Entry
25th March 2025
The father of a 9-year-old boy asked me if I could coach his son 1-1 with his running technique. I said, ‘No.’ Boys that age should be playing outside with their friends, not stuck in an awkward situation with an experienced coach and an expectant father watching on. Unfortunately, the boy attends a private school […]
User login
PAR: Golf core values
Setting core values for your coaching environment
Taking this golf example from Wade Gilbert’s “Coaching better every season” for coaches and players to help focus on what matters most. The golf coach ended up with the appropriate acronym PAR.
- Passion: Nurture love for the game of golf and competing.
- Achievement: Strive to achieve our competitive and personal goals.
- Respect: Demonstrate genuine regard for self, others, and the game of golf.
The process of sitting down and discussing what is important and what shapes your coaching plan is the take home message. Just copying this acronym is unlikely to work with your players.
At Excelsior Athletic Development Club we use a traffic light system based around our 3 core values:
- Turn Up
- Stand Tall
- Try Hard
Have you taken time out to reflect upon what matters most with your players?
Client Testimonials

Working with James has been a pleasure and education for all of the fencers and coaches, from beginner fencers and trainee fencers, up to international fencers and coaches with decades of experience. We really appreciate James' desire to challenge assumptions but simultaneously his ability to listen to both fencers and coaches on technical and tactical points. He manages to keep his sessions fresh and innovative without losing sight of our central goals. His sessions are challenging and fun and his attention detail is a tribute to his professionalism. Thank you.
More