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25th March 2025
The father of a 9-year-old boy asked me if I could coach his son 1-1 with his running technique. I said, ‘No.’ Boys that age should be playing outside with their friends, not stuck in an awkward situation with an experienced coach and an expectant father watching on. Unfortunately, the boy attends a private school […]
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What is your number 1 coaching concern?
“If in doubt, do no harm”
On Tuesday I asked a group of coaches from different sports what their main concern was in regards to strength training. It came down to these two:
- Not hurting my players
- I don’t know where to begin
With so much information out there, a lot of it conflicting, these coaches were not sure how to begin, or what was appropriate for their players.
I come across this a lot. Parents, teachers and coaches really do find this difficult.
That is why everything we do is designed to help the young athlete, or their coach and parent.
I spent 90 minutes helping these coaches understand the principles behind training beginners, and gave practical exercises to get started. We also dispelled some of the common myths of strength training,
If this resonates with you, then come along to our “Making sport better” workshop next month.
Client Testimonials

I have worked with James for three years now. James's attitude to training has changed my approach to my training session and sport making me more focussed and organised to get as much as I can out of each session. The improvements I have made with my fitness, core and my psychological approach to training have been largely down to my sessions with James
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