Excelsior

Follow us on

excelsiorathletic@gmail.com

07976 306 494

Main Menu

Latest Blog Entry

Your chance to run faster
25th March 2025
The father of a 9-year-old boy asked me if I could coach his son 1-1 with his running technique. I said, ‘No.’ Boys that age should be playing outside with their friends, not stuck in an awkward situation with an experienced coach and an expectant father watching on. Unfortunately, the boy attends a private school […]
More

User login

Lost password?

Blog

Welcome to the Excelsior blog. It is a mix of current research and thoughts on Athlete and Coach Development, Strength and Conditioning and personal reflections.

Comments are welcome (please leave your name) and you can subscribe by clicking on the RSS feed.

Thanks for taking the time to read it.

James Marshall

  1. Excelsior ADC Summer Update

    Summer Training and the Olympics Here is an overview of what is happening at Excelsior Athletic Development Club over the next 2 months, including news of 4 athletes I have coached who are competing in the Olympics. I have included links to timetables to when to watch our 3 main sports on TV. Athletics Training continues every […]

    2 Comments | Read More | ,
  2. Summer reading 2016

    Book recommendations for reading this summer I hope you get time for some summer reading (if we get a summer). I try to read more fiction or biographies of non work related people whilst on holiday, rather than technical manuals.   Here are my Top 5  summer reading books for coaches I have read so far this year […]

    3 Comments | Read More | ,
  3. District 13- Parkour, Gymnastics

    I watched the French film District 13 a couple of weeks ago. There is some truly impressive athletic movement in this film. The freestyle attitude of Parkour, making use of the local environment, looking at everyday objects in a different light, is in total contrast to some sports environments where free expression is constrained.
    I wonder whether young children especially would be better off developing this type of movement and awareness, rather than being taken to a class and put through highly disciplined and structured movement patterns.

    0 Comments | Read More |
  4. Middle distance running: science, myths & practice

    “Why get obsessed with details if they don’t matter yet?” Steve Magness, at GAIN 2016 presenting on “Current concepts of endurance training“. I have been privileged to meet up with Steve for 3 GAIN conferences, and his thoughts have greatly shaped the work I do with our Middle Distance Running group. Here are some of […]

    1 Comment | Read More | , ,
  5. Top Broscience Myths

    Broscience is overrated I am privileged to work with many good athletes, and I interact with many excellent coaches. I last worked in the Health and Fitness industry  15 years ago (pre Internet boom). It therefore came as a shock to me the other day when I assessed some Personal Trainers in their fitness studio with their […]

    1 Comment | Read More |
  6. Movement and People: GAIN 2016

    Coach education at its best “Movement and people” is how Andy Stone summed up his approach to coaching. That matches my philosophy too. Care about the people and teach them to move well; good things happen as a result. At Vern Gambetta’s GAIN conference in Houston, Texas, there were many good coaches (as well as […]

    2 Comments | Read More |
  7. Coach development

    Annual Conference on Athletic Development In the early hours of tomorrow morning I fly to Houston to attend the GAIN conference for 5 days. This will be my 5th visit to Vern Gambetta’s athletic development masterclass. There is no other conference like it: containing a mixture of practical sessions, lectures, talks and discussions. The diverse […]

    0 Comments | Read More |
  8. Giving our youth roots to grow and wings to fly

    athletic development willandThe above is a quote from Frank Dick. It is brought to mind because last week a young athlete said she wasn’t good enough to get to the Olympics.

    At 13 years old, no she isn’t. What was disappointing was it appeared that any flame of ambition had been doused.

    0 Comments | Read More |






Client Testimonials

David Ardley- triathlete
I had the pleasure (I think !) of working with James for a year or so focused on getting my Triathlon times down. Its amazing what was achieved in the space of an hour before work. What stood out for me is the constant variation of exercises and his ability to set the difficulties levels just right. His sense of humour and competitive spirit always helped when my energy levels were not quite there. I can attribute his structured training to my eventual success competing in the World Triathlon championships (age group) in Hamburg.
 
More

Upcoming Courses