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New book published: ‘Coaches’ Corner’
7th November 2024
Essays to help sports coaches and P.E. teachers. My latest book, ‘Coaches’ Corner,’ is now available to buy on Amazon. It contains over 50 essays about athletic development, coaching, and physical education based on my work over the last ten years as Head Coach of Excelsior Athletic Development Club. How and what I’ve coached has […]
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Welcome to the Excelsior blog. It is a mix of current research and thoughts on Athlete and Coach Development, Strength and Conditioning and personal reflections.

Comments are welcome (please leave your name) and you can subscribe by clicking on the RSS feed.

Thanks for taking the time to read it.

James Marshall

  1. Athletes come in all sizes.

    Some great news from our biggest and smallest athletes this week.

    Elliot hoyteElliot Hoyte (6’5″, 120kg) American Football Defensive End, has won a full scholarship to Boise State College in the USA.

    0 Comments | Read More |
  2. How can I engage my core?

    Lift something above your head and either: walk, lunge or squat with it above your head.

    “Engaging core” “Setting scaps” “Tower of power” these are meaningless coaching cues that create confusion.

    They are usually gleaned from a course that a well meaning coach has attended. But if could be a case of overcomplicating simple issues. 

    Your core is “engaged” every time you sit, walk, lunge, run, jump, throw, dive, tackle, or forget to eat enough fibre.

    3 Comments | Read More |
  3. The World’s best coaching session.

    I train a group of about 24 developmental athletes from a variety of sports. This is a busy session, in a shared space with lots of information, distractions and big personalities.

    I wasn’t happy with the way I delivered 2 weeks ago, so I sat down, discussed with 2 interns (Duncan and Rhian), and really thought about coming up with a good solution.

    I designed the next session using a variety of exercises, mixing between a whole group and 6 sub groups, utilising the space better, and also the equipment.

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  4. Excellence at all levels

    Do you save your elite coaching for your elite performers?

    Do you lower your coaching standards for athletes at younger age groups or who play in lower divisions?

    Or do you strive to deliver your best performance at every session that you take and with every athlete you encounter?

    I heard this week that one funded organisation stated “we are not about service delivery” and that “we don’t have to be excellent, we leave that to the EIS”.

    So their raison d’etre is what exactly?

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  5. Changing Behaviour in Athletes

    You start work with an athlete or team and you disagree with the warm up, the nutrition strategy, the fitness programme and maybe even the tactics.  It might be tempting to charge in and say “No, No, No, you don’t want to do it like that”. 

    This will not help you win friends and influence people, nor will it help modify behaviour.  Nor will handing out a manual 50 pages thick to 16 year olds and saying “Do this”.

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  6. Coach Development: The journey so far

    Having some thoughts and interactions with other Coaches recently and here are some questions that have arisen:

    • How have you developed in your coaching/ teaching so far?
    • How have you got the knowledge you have so far?
    • How do we know what is right or wrong?
    • Or even if we have “knowledge”?

    It might be time to start reflecting on this.

    1 Comment | Read More |
  7. How can I improve my vertical jump performance? Diary of an intern

    By Fran Low

    In my last post I reflected on the numerous aspects of coaching and the importance of focussing on overall development as a coach. Some of these aspects include improving technical knowledge regarding training and maximising performance, integrating knowledge from different areas to find effective solutions to training problems and learning how and when to apply these principles when coaching.

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Client Testimonials

David Ardley- triathlete
I had the pleasure (I think !) of working with James for a year or so focused on getting my Triathlon times down. Its amazing what was achieved in the space of an hour before work. What stood out for me is the constant variation of exercises and his ability to set the difficulties levels just right. His sense of humour and competitive spirit always helped when my energy levels were not quite there. I can attribute his structured training to my eventual success competing in the World Triathlon championships (age group) in Hamburg.
 
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